We're Brompton Strategy
We help ambitious companies scale faster and smarter. We work with founders, investors, and leadership teams to design and launch new products, streamline operations, and build strategies that unlock sustainable growth.
Brompton Strategy is a trading name of Brompton Wood Limited, registered in England & Wales (company number 15986709).
What we do
Drawing on experience scaling some of the world’s fastest-growing startups (including Lime & Tier Mobility), we bring a practical, data-driven approach to complex strategic and operational challenges.We have worked with leadership teams on a range of topics:
| International expansion | Launch and scale into new markets with confidence, navigating local nuances, regulatory landscapes, and operational complexities |
| Product strategy & new product launches | Shape winning product propositions and take them from concept to market-ready execution |
| Operating model & organisational design | Build the right structures, roles, and ways of working to support sustainable growth |
| Process optimisation | Identify and remove inefficiencies to improve margins, increase throughput, and reduce time-to-market |
| Transformation & turnaround | Reposition businesses for profitability, agility, and long-term success in the face of change |
| Public policy & regulatory engagement | Develop and execute effective government and stakeholder relations strategies |
| Budgeting, forecasting & financial modelling | Design robust, insight-driven financial frameworks that enable smarter decision-making |
| Technology, tooling & automation | Select and implement the right tools and systems to empower teams and scale operations |
| Integrations | Seamlessly combine people, processes, and platforms post-merger or acquisition to unlock the intended value |
Sectors we cover
We bring deep cross-sector experience, helping organisations thrive in fast-moving and highly regulated markets.
| Mobility | Scaling operations and launching new markets for global micromobility leaders such as Lime, Tier Mobility, and Otto Car. |
| Logistics | Driving efficiency, fleet optimisation, and international expansion for last-mile delivery platforms like Quiqup. |
| Healthtech | Supporting growth and transformation initiatives at innovative healthcare benefits providers like Peppy. |
| Financial services | Leveraging a foundation in sales & trading at Morgan Stanley to bring rigorous financial discipline to high-growth environments. |
The team
Conor Campbell
Conor is the CEO & Founder of Brompton Strategy. A strategy consultant and entrepreneur based in London, he has more than ten years’ experience in operations, strategy, analytics, and leadership roles across multiple sectors, with a particular focus on high-growth startups and business transformation.From 2019 to 2023, Conor was Senior Director of Central Operations at Tier Mobility. He built the company’s central and regional operations functions from the ground up, supporting expansion from 40 to over 500 markets and increasing the fleet from 20,000 to 400,000 vehicles as Tier became the largest micromobility operator globally. His work played a central role in scaling Tier’s operations efficiently and integrating acquisitions including Nextbike and Spin.Before joining Tier, Conor led operations, strategy, and government relations for Lime in the UK and Ireland. He launched Lime’s services in London, which grew into the company’s largest and most profitable market.Since 2023, Conor has advised startups, scaleups, and other organisations including Yo-Go, Otto Car, and Sun Capital Partners’ portfolio companies. His work has covered areas such as international expansion, fundraising, autonomous vehicle strategy, operational restructuring, and new product launches.
Contact us
Whether you’re preparing for a market launch, rethinking your operating model, or navigating a critical transformation, Brompton Strategy is here to help. We partner with leadership teams to solve complex challenges with clarity, speed, and impact. Get in touch via email or LinkedIn to discuss how we can work together to unlock your organisation’s next stage of growth.
Location: London, United Kingdom
Email: [email protected]